Eoin Butler: writer, journalist and Mayoman of the Year

Tripping Along The Ledge


Blog

A CONCISE ANTHOLOGY OF DEADLY ADVERTISING SLOGANS

I'm lovin' it

i'm lovin it
Marketing has been with us in one guise or another for over two thousand years. In fact, it’s often reckoned to be the world’s eighth oldest profession. (Some wags have commented on its remarkable resemblance to the thirteenth oldest; research marketing. That’s a fair point.) But for all that it has done for the betterment of mankind, there remain those who look upon this profession with distain.

For proof, look no further than the books of Naomi Klein, the comedy of Bill Hicks, the paranoid ramblings of Thom Yorke or any of the host of other more up-to-date pop culture references I will no doubt have come up by the time this article goes to print… Read the rest of this article here.

November 5th, 2009.

7 Responses to “A CONCISE ANTHOLOGY OF DEADLY ADVERTISING SLOGANS”

  1. spellchick Says:

    “Disdain”, not “distain”. Tsk.

  2. Eoin Says:

    I hate you [email protected]

  3. Robert Says:

    In the 1930’s a lowly studio worker came up with the slogan “There’s no business like this business”

    It failed spectacularly

    My suggestion to the Catholic Church “Fondle-Free since 2003” was similarly rejected

  4. fintan mezz Says:

    Fondle free only in that they stopped charging people to be fondled by them.

    It was the last they could do I suppose.

  5. El Kid Says:

    I was fondled by a priest last week…

  6. Ben Says:

    Yeah but didn’t you guys meet up through iwanttobefondldbyapriest.com??

  7. Eoin Says:

    I had a researcher from a national radio programme (won’t say which, although very tempted!) ring me up this morning to see if I’d do a segment about advertising slogans.

    He was particularly intrigued, he said, to discover that vorsprung durch technik translates as “text will go here”.

    To be fair, I should have broken it to him a bit more gently that I did…

Leave a Comment